The past two weeks has been unreal for me and RB Mica. The Maleficent Shoot's gone viral all over the web from Huffington Post, to Yahoo! Japan, to MTV Greece, to Cosmo UK, to even LA's #1 radio station KIIS FM, it's been incredibly wonderful. Every day we would learn of a new feature--and as of this writing we are already at around 40 features across the globe and if I estimate that at a very conservative level, it's safe to say that we've probably generated AT LEAST 2 Million exposures for the shoot including the views, impressions, likes, shares, and the comments. And that's estimating it very lightly.
